Keyes Motors is a privately held dealer group consisting of nine dealerships in three states – California, Arizona and Nevada. It started as a used car dealership in the late 1940’s. Today they employ approximately 900 employees and generate over a billion dollars a year in sales.

The Challenge:
“Success in the auto industry all comes down to people. People are what separate one dealer from the next. Before you can have the right inventory, the right advertisement, the right systems and procedures, you have to get the people who can do the job and do it together. Retaining these people is critical to the organization’s success.”
Howard Tenenbaum, Vice President and Partner of Keys Motor Group

The Process:
It all starts with the Predictive Index^® (PI^®). Every new hire at Keyes Motors is required to complete a PI^® survey. Mr. Tenenbaum states, “Without PI^®, you are going strictly on a conversation in that interview. Keyes Motors uses the Predictive Index^® to ‘read between the lines’. The Predictive Index can tell me if a candidate is going to be uncomfortable in the sales environment or if they will have the patience to handle an office job. It’s an invaluable tool.”